The 2020 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Customer and Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Glassman Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Make-A-Wish Michigan
 Subaru Love Promise Heart
The Subaru Love Promise - Community Commitment View Our Love Promise Pledge
The Subaru Love Promise - Community Commitment
The Subaru Love Promise - Customer Commitment

Love Promise Stories from Glassman Subaru

Subaru and Glassman Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Glassman and Children's Hospital of MIchigan  –  george g

Glassman Subaru donates personal protective equipment to Children's Hospital of Michigan during emergency declaration caused by the COVID-19 pandemic.


Glassman Subaru Shares the Love  –  george g

Thanks to the generosity of George Glassman, Michael Glassman, and Glassman Subaru, Kids Kicking Cancer has been chosen for the 6th year as the 2020 Subaru Share The Love Hometown Charity! Through this initiative, Kids Kicking Cancer will receive $300 for every Subaru bought or leased at Glassman Subaru during the upcoming Share the Love Campaign! Last year’s Subaru Share the Love campaign brought in over $37,000 to support the children and families of Kids Kicking Cancer, bringing the total raised since being first chosen in 2015 to over $57,000! In addition to the Glassman family’s generosity through Subaru, they and Glassman Automotive have been one of the Presenting Sponsors of our Cowboys Kicking Cancer Event. This event allows for a day on the farm for hundreds of Kids Kicking Cancer children and their families with horses, hayrides, a cookout lunch, s’mores, music, crafts and more! It is a day our families look forward to all year long. Although this year’s event was postponed due to Covid-19, we look forward to future events thanks to the support of George, Michael, and Glassman Automotive.


Glassman Subaru Grants Books  –  abby g

For the past years, Glassman Subaru has supported the fourth-grade with a variety of books and schools supplies. This year, Glassman Subaru donated West Hills Middle Schools 150 high interest, nonfiction STEM books.


Glassman Subaru brings light to cancer patients  –  Jamie R

On July 9, 2019 the Michigan Chapter of The Leukemia & Lymphoma Society and Glassman Subaru had the pleasure of delivering 80 blankets and 50 arts & craft kits to Karmanos Cancer Institute in Detroit as part of the Subaru Loves To Care program. These comforting gifts were accompanied by personalized messages of hope written by the customers and staff of Glassman Subaru.This incredible act of generosity was warmly received by the Karmanos Cancer Institute staff, who indicated that their patients look forward to receiving these comforting gifts each year. LLS is proud to partner with Subaru to spread hope, love and warmth to those fighting cancer, across the country and right here in the Metropolitan Detroit community.


Glassman Share the Love-Kids Kicking Cancer  –  Glassman S

Glassman Subaru has gone above and beyond for Kids Kicking Cancer in numerous ways. One example is by choosing Kids Kicking Cancer to be the local beneficiary of their Share the Love Campaign for the third year! This year's campaign raised $13,128 for the children and families of Kids Kicking Cancer! As a result of the Glassman families commitment to their community, this donation helps to run our daily martial arts therapy classes for children with cancer, sickle cell and other life-altering conditions, includes their siblings in all of our programming, and supports our martial artists working with the children in the hospital and clinic settings. Without supporters such as Glassman Subaru, Kids Kicking Cancer could not continue to provide our cost-free empowerment programming for children and families in the Metro Detroit community. Thank you Glassman Subaru from the children, families, and staff of Kids Kicking Cancer for your generosity and dedication! Power Peace Purpose.


Glassman Subaru Delivers Blankets to Karmanos  –  Jo B

On June 26, 2018, Jeffrey Stewart, Sales Representative from Glassman Automotive Group, donated warming blankets and arts and crafts kits for patients to use at Karmanos Cancer Institute in Detroit. Joining Jeffrey was Carrie Copeland, Statewide Director for Light the Night at The Leukemia & Lymphoma Society of Michigan. Graciously receiving these blankets on behalf of Karmanos Cancer Institute was Stacey Lincoln, Manager of Volunteer Services, Hassan Hammoud, Coordinator, and Casey Canon, Art Therapist. Blankets warm patients who are undergoing chemotherapy treatment, providing them with a cozy experience. The arts and crafts kits will be used by the Art Therapy team at Karmanos to allow patients to understand and process their cancer diagnosis and treatment.


Thank You!!  –  Alicia J

The Leukemia & Lymphoma Society would like to say thank you to Glassman Subaru of Southfield for delivering 80 blankets to the Karmanos Cancer Institute in Detroit, MI on July 11, 2017. Thank you George Glassman!!! From the left of the photo: Doug Glazer, Executive Director Madison Heights Chapter Leukemia & Lymphoma Society; DiDi Johnston, Manager of Volunteer Services Karmanos Cancer Institute and Jeffery Stewart of Glassman Subaru.


Glassman Subaru supports Cowboys Kicking Cancer!  –  Cindy C

Thanks to the generosity of Glassman Subaru-as one of two presenting sponsors for 2 years in a row-the families of Kids Kicking Cancer were treated to an incredible event-Cowboys Kicking Cancer! This year's event brought out over 275 children and families in the Kids Kicking Cancer program, for a free day on a local Milford farm. Activities included riding horses, hayrides, a cook-out lunch, crafts, music, photographs, 4H shows, and many more creative activities for the kids! As you can see by the photo the families loved their day as cowboys and cowgirls and so appreciate the opportunity! Many thanks to Glassman Subaru for choosing Kids Kicking Cancer and the Cowboys Kicking Cancer event for your support-we are forever grateful! Power Peace Purpose


Glassman Subaru Share the Love-Kids Kicking Cancer  –  Rabbi G

Glassman Subaru has gone above and beyond for Kids Kicking Cancer in numerous ways. One example is by choosing Kids Kicking Cancer to be the local beneficiary of their Share the Love Campaign for the second year! This year's campaign raised $3453 for the children and families of Kids Kicking Cancer! As a result of the Glassman families commitment to their community, this donation helps to run our daily martial arts therapy classes for children with cancer, sickle cell and other life altering conditions, includes their siblings in all of our programming, and supports our martial artists working with the children in the hospital and clinic settings. Without supporters such as Glassman Subaru, Kids Kicking Cancer could not continue to provide our cost-free empowerment programming for children and families in the Metro Detroit community. Thank you Glassman Subaru from the children, families, and staff of Kids Kicking Cancer for your generosity and dedication! Power Peace Purpose


Helping students achieve their highest potential  –  Abby G

Through the Subaru Loves Learning program, George Glassman has helped my students gain opportunities they would not have otherwise been able to experience. With his donation, I was able to purchase new technology (Osmo) that enables kids to be creative while learning and practicing new skills. I was also able to buy hands on materials, such as copper tape and watch batteries, for students to create their own electrical circuits during one of our science units. All this beats just reading information from a textbook! Students understand complex concepts more clearly when they can actually experiment with and create their own learning. The school supplies donated this year will be a great addition to my school. We have some students that may not be able to purchase all of the school supplies necessary to be successful, so this will brighten their day. We also have many students that have moved here from other countries that the supplies will help to support. Thank you to George Glassman and Subaru Loves Learning for your commitment to helping students achieve their highest potential!